In a bid to reach more and more of its stakeholders with rich content that will empower them and improve her visibility locally and internationally, the Nigerian Communications Commission (NCC) on Tuesday launched NCC Global Connect podcast channel.
This is coming on the heels of the Commission’s deployment of various well-established conventional and social media platforms like Facebook, Instagram, LinkedIn, YouTube, and Twitter (banned for now) in carrying out its media and public relations activities.
Frank Talk Now reports that the Executive Vice Chairman of NCC, Prof. Umar Garba Danbatta, disclosed this on Tuesday during the launch of the Commission’s Strategic Vision Plan, SVP 2021-2025, NCC podcast and the book which is a compendium of speeches delivered by the EVC.
The SVP of 2021-2025, which succeeds that of 2015-2020, incorporates the following: Organizational Renewal for Operational Efficiency and Regulatory Excellence; Facilitating the Provision of Infrastructure for a Digital Economy which fosters National Development; Promoting Fair Competition, Inclusive Growth, Increased investment and Innovative Services; Improve Quality of Service (QoS) for Enhanced Consumer Quality of Experience (QoE); and Facilitating Strategic Collaboration and Partnership.
Danbatta went on to state that the setting up of the podcast channel named “NCC Global Connect” is in line with the NCC’s strategic initiatives to boost the corporate image and visibility of the Commission via the adoption of innovative channels of communication by developing audio and video contents to reach stakeholders within and outside the country as well as using it to attract the attention of prospective investors into the Nigerian telecommunications market.
“It is our belief that the NCC Podcast will complement our existing online media platforms in supporting the array of our communications activities and collaborations by offering additional innovative ways and tools to engage with our stakeholders. The audio content of our Podcast can be seamlessly accessed on various channels including Podcast Addict, Spotify, Apple, Amazon Music, Google Music, iHeartRadio, Deezer and much more.
“On NCC Global Connect, you can watch and listen to the most authorative and current policy statements, regulations, guidelines, determinations and a host of other important policy pronouncements on the telecom sector by the Honourable Minister of Communications and Digital Economy, and regulatory pronouncements from the Board and Management of the NCC as well as other industry leaders in this dynamic sector.
“So, like a book, our Podacast opens a new vista in our social media communication. The Podcast is portable, timeless, boundless and global. You can tune in to it anywhere, any time. You can listen to it hands-free on your Bluetooth earpiece while commuting. I hope you enjoy the novel and exciting platform by making the most use of it.”
The book by the NCC boss, which is titled: “Catalysing Nigeria’s Socio-Economic Transformation through Broadband Infrastructure” promises to give readers the historical background and authoritative context to the growth that is now being enjoyed by the telecommunications industry.
According to Danbatta, “As the chief regulator of this very dynamic telecom sector, I have had the opportunity to deliver several speeches and make presentations both locally and internationally. In order to preserve these speeches for historical reference, we have carefully selected some of the speeches which capture the successes and challenges of the Nigerian communications sector from my perspective.”